The road to a published book is a long and arduous
one. From
the first dream of being a writer to being a published author is the
culmination
of years of learning the craft, writing draft after draft until it
is the
perfect masterpiece. But then comes the very difficult step of actually
finding
a way to convince the rest of the world to read this work of art. Most
authors
feel their job is done once their book is in print form. They do not
know that this
is the time that the most difficult leg of their journey begins. Valerie Connelly has written a guide to
educate authors as to the fine points of book publicity and book sales.
Calling
All Authors is a clearly written, thorough primer for both new and less
experienced authors to increase their chances of a successful book
selling
experience.
The chapters are well divided to follow the chronological process
through which
each author should go, beginning with a look at "Who is My Reader"
and ending with a detailed look at the process of writing a press
release and
how to best use the internet to its ultimate advantage. Bulleted lists
allow
the reader to absorb the many tips in an easy to follow format. The
language is
written so that it can be comfortably absorbed but does not spare in
range and scope
of instruction. The format is easy to follow yet contains a wealth of
information, tips and insiders’ knowledge.
Because of the growth of the self publishing and vanity presses there is a large number of books on the market that address the issues inexperienced authors will face. The aspect of Calling All Authors that make this book unique is that this book is both textbook and workbook. Ms Connelly has created fill in the blank outlines that let the reader practice and create their own plans for success. She has provided a systematic method for authors to plan and carry out a marketing campaign that raises the potential to reach their intended population of readers. Since she realizes that writers best organize their thoughts and plans by physically putting their thoughts on paper she has given them the format to do so.